How to market your business on LinkedIn

Do you know that such companies as Dell, Evernote, Hootsuite, L’Oreal, Luxottica Group, Marketo, The Nature Conservancy, Procter and Gamble, Tesla Motors, etc., have embraced LinkedIn marketing by building their presence, continuously featuring and sharing their most valuable content on LinkedIn for success? Why? Because, being the largest global professional network (See Graph 1), LinkedIn helps brands/businesses build and cultivate relationships that do matter in the business world.  Read more